| Course title | Business Administration for Non-business Students |
|---|---|
| Course code | KPM/PEN |
| Organizational form of instruction | Lecture + Tutorial |
| Level of course | Bachelor |
| Year of study | not specified |
| Semester | Winter |
| Number of ECTS credits | 4 |
| Language of instruction | Czech |
| Status of course | Compulsory |
| Form of instruction | Face-to-face |
| Work placements | This is not an internship |
| Recommended optional programme components | None |
| Lecturer(s) |
|---|
|
| Course content |
|
Entrepreneurship, entrepreneur and related terms Company environment, goals and function of a company Typology of entreprises Assets, capital and organizational structure of a company Factors of production, classification of these factors, effectiveness of company, company economic result Company life cycle - start of entrepreneurial activities, prerequisites for success of start-up company, business plan, lean canvas, prototyping Company life cycle - growth, stabilization, crisis, rehabilitation, downfall Company management Production, purchase process Selling, marketing process, product life cycle Financial a investment activities HR activities, innovation, project management, sustainability management Actual trends in business economy - family businesses, SMEs, social entrepreneurship, start-ups, digitization etc.
|
| Learning activities and teaching methods |
Lecture supplemented with a discussion, Individual study, Practicum
|
| prerequisite |
| Knowledge |
| None. |
| Skills |
| none |
| Competences |
| N/A |
| learning outcomes |
| Knowledge |
| understand the main processes in a business, with an emphasis on economic processes |
| Skills |
| solve issues of company activities and evaluate chosen outputs |
| Competences |
| N/A |
| N/A |
| teaching methods |
| Knowledge |
| Lecture supplemented with a discussion |
| Self-study of literature |
| Skills |
| Practicum |
| Skills demonstration |
| Competences |
| Interactive lecture |
| Self-study of literature |
| Practicum |
| assessment methods |
| Knowledge |
| Test |
| Skills demonstration during practicum |
| Skills |
| Seminar work |
| Competences |
| Test |
| Seminar work |
| Recommended literature |
|
| Study plans that include the course |
| Faculty | Study plan (Version) | Category of Branch/Specialization | Recommended semester |
|---|