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Lecturer(s)
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Bošková Adéla, Mgr. Ph.D.
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Nesvadbová Barbora, Mgr.
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Soukup Kapitán, Mgr.
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Holá Zuzana, Mgr. BBA
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Královec Černá Jaroslava, Mgr.
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Foretová Tereza, Mgr. Bc.
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Course content
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1. Information about the course Staff development and training 2. Job descriptions and job satisfaction Talking about jobs, responsibilities, working in HR 3. Getting the right job Job interview, application 4. Making contact Making contact on the phone 5. Breaking into the market Advertising and promotion Revision 6. Lauching a product Promotion Describing changes and trends 7. Taking part in a trade fair Revision Midterm test 8. Business negotiations Being persuasive, building relationships 9. Starting a business Franchising Vocabulary related to finance 10. Company growth Expanding into Europe 11. Presenting your business idea Presentation structure, phrases 12. Revision 13. Credit test Evaluation of the course
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Learning activities and teaching methods
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E-learning, Collaborative instruction, Multimedia supported teaching, Skills demonstration, Individual study, Practicum
- Undergraduate study programme term essay (20-40)
- 18 hours per semester
- Preparation for formative assessments (2-20)
- 20 hours per semester
- Contact hours
- 52 hours per semester
- unspecified
- 15 hours per semester
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| prerequisite |
|---|
| Knowledge |
|---|
| -identify situations for using present simple and continuous |
| -distinguish subject and object questions |
| -identify state and action verbs |
| -distinguish situations for using past simple and continuous |
| -name forms of irregular verbs at CEFR B1 level |
| -distinguish the form of used to |
| -identify situations for using present perfect |
| -name expressions indicating the use of present perfect and past simple |
| -distinguish the difference between going to and will |
| -name ways of expressing the future |
| -distinguish 1st an 2nd conditional |
| -identify modal verbs for the present, future and past |
| -distinguish gerund and infinitive patterns for CEFR B1 level |
| -identify forms of the passive voice in different tenses |
| -distinguish forms of the past perfect tense |
| Skills |
|---|
| -use language competencies at CEFR B1 level |
| -analyze and summarize the content of texts dealing with work, school or free time |
| -analyze listened texts dealing with current events or things of personal or professional interest, if articulated clearly |
| -join without previous preparation conversations dealing with familiar topics, topics of interest, or those related to everyday life |
| -explain one's opinions, plans or wishes |
| -write intelligible coherent texts on well-known topics |
| -write a personal letter describing experiences, emotions |
| -express requests using simple sentences |
| -write a simple business letter or email |
| -communicate during a business meeting without having to use specific terminology |
| -make a phone call |
| Competences |
|---|
| N/A |
| N/A |
| N/A |
| N/A |
| N/A |
| learning outcomes |
|---|
| Knowledge |
|---|
| -distinguish countable and uncountable nouns in the business context |
| -distinguish the meanings of words work, job, training, training course |
| -name expressions and phrases for describing a job |
| -distinguish situations for using the present perfect and the past tense |
| -identify phrases to express job satisfaction |
| -distinguish verb patterns with infinitive or -ing form |
| -identify expressions for small and large differences |
| -identify prepositions in phrases describing trends |
| -name ways how to express formal requests |
| -distinguish verbs find out, learn, know, teach |
| -distinguish forms and use of 1st and 2nd conditionals |
| -identify meanings of terminology used in financing and start-ups |
| -distinguish meanings of place, space, room, opportunity, possibility, option |
| -enumerate ways how to make recommendations |
| -identify phrases related to the structure of a presentation |
| -identify prepositions used in time clauses |
| Skills |
|---|
| -join in the discussion about staff development |
| -submit a written report on the results of staff training |
| -describe the job and express the level of satisfaction with the job done |
| -characterize the pros and cons of working for an international company |
| -write a job application |
| -phone enquiry about a job |
| -describe and compare ways of promoting the products |
| -describe changes and trends using correct prepositions |
| -write an email making and answering enquiries |
| -write an email cofirming terms |
| -characterize principles of successful negotiations |
| -analyze the audio text dealing with taught topics |
| -explain the principles of an international franchise |
| -write a letter asking for info about a franchise |
| -describe how to raise finance for a start-up |
| -present a business plan |
| Competences |
|---|
| N/A |
| N/A |
| teaching methods |
|---|
| Knowledge |
|---|
| Practicum |
| Multimedia supported teaching |
| Skills demonstration |
| Collaborative instruction |
| Self-study of literature |
| Individual study |
| Discussion |
| Skills |
|---|
| Practicum |
| Skills demonstration |
| Cooperative instruction |
| Individual study |
| Discussion |
| Competences |
|---|
| Practicum |
| Multimedia supported teaching |
| Skills demonstration |
| Collaborative instruction |
| Self-study of literature |
| Individual study |
| Cooperative instruction |
| Discussion |
| assessment methods |
|---|
| Knowledge |
|---|
| Test |
| Continuous assessment |
| Skills |
|---|
| Portfolio |
| Skills demonstration during practicum |
| Test |
| Competences |
|---|
| Test |
| Continuous assessment |
| Portfolio |
| Skills demonstration during practicum |
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Recommended literature
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ASHLEY, A. Oxford Handbook of Commercial Correspondence (new edition). Oxford: Oxfordu University Press, 2003. ISBN 978-0-19-457213-2.
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Brook-Hart, Guy. Business Benchmark: Upper Intermediate. CUP Cambridge, 2013. ISBN 978-1-107-68098-2.
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ECONOMIA. Business Spotlight: Angličtina pro mezinárodní komunikaci. Praha: Economia.
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kolektiv autorů. Oxford Business English Dictionary. Oxford: Oxford University Press, 2005. ISBN 9780194315845.
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MASCULL, B. Business Vocabulary in Use, Intermediate. Cambridge: Cambridge University Press, 2012. ISBN 978-0-521-74862-9.
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McCarthy, Michael. Grammar for business. Cambridge : Cambridge University Press, 2009. ISBN 978-0-521-72720-4.
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Naunton, I. Profile 3, Student's book. Oxford: Oxford University Press. ISBN 0194575772.
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TULLIS, G.; TRAPPE, T. New Insights into Business, Student´s Book. London: Longman, 2004. ISBN 978-0-582848870.
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